• FitTrace

    The Body Composition App

The FitTrace App…Where Fitness and Technology Meet

The FitTrace app allows users to understand their fitness by using highly accurate technologies. It enables individuals to store, access and analyze their body composition information as well as observe trends over time.

Using body composition information from DXA scanners, the FitTrace app provides online access to a person’s scans and to a variety of analysis reports. DXA systems provide convenient, highly-accurate scans which provide regional breakdown.

Users can not only better understand their own fitness thanks to high-standard measurements, but can also share their scans and compare them with friends, the general population, and specific subjects such as professional athletes.

Advantages of Understanding Your Body Composition

There are many aspects to understanding fitness and health. Some are very simple like measuring waist circumference, or calculating BMI (Body Mass Index). Depending on the goals, this type of information may or may not be appropriate. For example, BMI depends only on a person’s weight and height, and therefore does not differentiate between fat mass and lean mass. Jack, the body builder, could have a BMI that looks worse than Joe who is overweight!

FitTrace focuses on “body composition.” Body composition is a term used in the domains of fitness, weight loss, and medicine.  It simply refers to the components of the human body: bones, organs, tissue, water, lean muscle and fat. One of the key ratios affecting health and fitness is the fat to muscle relationship. It is important in many areas including athletic performance, weight loss, and several diseases. The body composition knowledge and monitoring can help people in devising appropriate exercise and nutrition routine.

While the concept seems simple, the only way to truly measure body fat is by dissecting it! FitTrace decided to go for the next best: using DXA body composition scanning, a convenient and highly accurate method to estimate body composition.


Meet the Team

Mike DiChiappari

CEO

Mike develops the FitTrace technology. He has worked in healthcare for over ten years, most of that time in the areas of imaging and bone density. He started up Cardea Technology at the end of 2005 building BoneStation, a web based bone density reporting tool for DXA based bone densitometry. Prior to that Mike was a founder of Domani Software Services, a software consulting company, developing applications in healthcare/medical, electronic imaging, and publishing for Fortune 500 companies as well as startups. He has a B.A. in Physics from Brandeis University.

Sylvie Bokshorn

Business Development

Sylvie focuses on business development for FitTrace. Previously, she worked for Orange Labs Boston (France Telecom) where she held several roles, including project management, liaison with MIT programs, and innovation management. Earlier in her career, Sylvie worked as an engineer for Polaroid in the Digital Imaging Division where she automated the image quality control of their first-ever color digital scanner. Sylvie holds an SM in Engineering and Management from MIT/Sloan with a thesis on Innovation, a MSEE from University of Rhode Island in Machine Vision, and a BSEE from Université Paris VI Pierre et Marie Curie, France.

Arnold Garron

Business Development - Colleges

At FitTrace, Arnold focuses on developing the College and University business segments.
Founder and Executive Director of APG Organizational Consulting, LLC, specializing in working with major hospitals, Colleges/Universities and secondary school regarding professional athletes, Alumni Athletes and Alumni of Color uniting with fundraising, medical studies and sport/business organizational opportunities.
Prior to his current consulting role, he was the Vice President, National Sales Manager for Payout Annuities for John Hancock/Manulife running three sales organizations. Arnold has held various sales and management positions in such varied businesses as Long-Term Care, Variable Annuities, Life Insurance and Mutual Funds.
Arnold played in the National Football League for the Washington Redskins and the New England Patriots. Prior to NFL, he captained the UNH Football team and also starred on the UNH Indoor and Outdoor track teams.
Arnold enjoys mentoring staff and UNH students. He has coached youth football for fourteen years and volunteers his time for various community organizations. Arnold received a BS in Hotel/Business Administration from UNH ’84 and a business graduate degree from Harvard University ‘91.

Patrick Davis

B2B Sales

Patrick is a seasoned sales executive with experience in product management, technical sales leadership, and SaaS sales working with GE, Bell Helicopter Textron, and the U.S. Army. At FitTrace, Pat focuses on B2B marketing and sales. Patrick holds a BS in engineering from the U.S. Military Academy and an MBA in Finance from U. of Kentucky. He has a passion for fitness and entrepreneurship.

Dr. Mary Oates

Advisor

Dr. Mary K. Oates is a board certified Physical Medicine and Rehabilitation specialist. She has been specializing in the diagnosis and treatment of osteoporosis since 1994 and is a Certified Clinical Densitometrist. She is the Medical Director for Research for The Pacific Central Coast Health Centers. She founded the Marian and French Hospital Osteoporosis Centers and is a volunteer faculty member at Cal Poly State University in San Luis Obispo, California. Her clinic practice in Santa Maria, California also focuses on the evaluation of nerve and muscle disorders with EMG and nerve conduction studies. She is actively involved with community education and outreach projects aimed at the prevention and treatment of osteoporosis. She has participated in several osteoporosis pharmaceutical research studies, and observational Body Composition studies using DXA for the evaluation of bone, muscle and fat. Dr. Oates is a graduate of Ohio State University College of Medicine and The University of California, Irvine residency program in Physical Medicine and Rehabilitation.

Dr. Jordan Moon

Advisor

Jordan is currently a Distance Learning Faculty member for the Department of Sports Exercise Science at The United States Sports Academy. He is a Certified Strength and Conditioning Specialist with Distinction (CSCS*D) through the NSCA and a Certified Health and Fitness Specialist (HFS) through the American College of Sports Medicine (ACSM). He has trained all levels of athletes, including professionals in Major League Baseball, the National Football League, the National Hockey League, as well as college athletes and teams in addition to youth and fitness clients. Jordan has presented at multiple scientific conferences including NSCA and ACSM national conferences. He has published more than fifty research articles and abstracts in the areas of sports nutrition and human body composition and changes regarding age and fitness level. Jordan received his Ph.D. in Exercise Physiology from The University of Oklahoma, his Master’s degree in Exercise Science and Health Promotion from Florida Atlantic University and his Bachelor’s degree in Movement Science from Grand Valley State University.

Ameeta Soni

Advisor

Ameeta co-founded FitTrace. She has been instrumental in the success of many new technology ventures. Ameeta served as chief marketing officer at PlatformQ Health, Inc., a digital media company focused on the healthcare sector. Previously, as CMO, Ameeta helped grow revenues by 300% at VFA, a late stage VC-backed company providing software and services. She founded Aanza AutoID Group, an RFID services firm; Aanza, a provider of product lifecycle management software and services, and Altek Consulting, a management consulting firm. She also served as VP of Product Marketing and VP of Marketing at ChannelWave Software, a VC-backed provider of PRM software. Ameeta is a member of the Edison Ventures Director Network and served on the board of directors of Edison portfolio company, PlumChoice, Inc. She was a charter member of TiE-Boston and chaired the MIT Enterprise Forum of Cambridge . She has served as a mentor at LearnLaunchX, TechStars, UMass Mentors and Ventures, and University of Chicago Booth School of Business. Ameeta earned her MBA from the University of Chicago, MS from the University of Massachusetts at Amherst and BS (Honors) from St. Stephen’s College, University of Delhi, India.

Jenna Corbin

Advisor

As a Registered Dietitian, Certified Specialist in Sports Dietetics, and Certified International Society of Sports Nutritionist, Jenna has worked with many individuals and athletes from grade-school age to professional. She was the Team Sports Dietitian for UCLA Athletics; sports nutritionist for Athletes’ Performance (now EXOS); and clinical dietitian at St. Jude Medical Center. She works as a dietitian with My Sports Dietitian, providing individual consults and lectures on sports nutrition, teaching as an adjunct faculty member with Logan University.
Jenna received a degree in Foods & Nutrition from Cal Poly Pomona and MS in Human Movement at A.T. Still University, with an emphasis in sports conditioning. Understanding the power of the synergy between nutrition, physical training, and lifestyle, Jenna works with individuals to meet their unique, highly specific needs.